『Aroma & Floavor』展はジャパン・ハウスサンパウロとBase7 Cultural Project社による企画のもと、Bombril、全日本空輸株式会社・ユナイテッド航空、高砂香料工業株式会社、ブラデスコ保険によるスポンサーと、PROAC（文化活動プログラム）や文化促進法令に応じた施策の一つとして開催される。
A: 私はもともと大学で、マクルーハンに影響を受けた学問（環境情報学）を学んでおり、卒業後もメディア・アートやインタラクティブ・アートをやっていたので、匂いもアート表現のひとつの「メディウム」として捉えるというのは、ごく当たり前のことでした。なので、最初から、次の時代のアートとして意識的に取り組みました。記念すべき１作目は、様々なお茶やコーヒーの匂いを蒸留で抽出して「MENU FOR THE NOSE」という作品を作りました。
当時は olfactory art という言葉は一般的ではなく、自分の活動を表現する言葉を自分で考えました。最初はscent art あるいは smell art など簡単でわかりやすい表現を使っていましたが、そのうち私が興味あるのは匂いではなく嗅覚であることがわかってきて、 olfactory artist というふうに自己紹介するようになりました。（その時に、gmailのアカウントで、 olfactoryart というユーザー名を取りました）
じつは当時、メディア・アートの世界ではMITの周辺ですでに haptic art が成立していたので、その延長で olfactory art という言葉が思い浮かんだのです。私が突然メディア・アートから抜けて、電気を使わない超アナログな嗅覚アートをやりはじめたのに周囲は驚いていましたが、私には当時から、このアートフォームが現在のように発展するビジョンが描けていました。なので、冒険する価値はあると思ったのです。
Maki Ueda started her olfactory art course Smell and Art in 2009 at the ArtScience Interfaculty. In the course students learn a conceptual and abstract approach to the medium of smell. The use of smell goes beyond the representational use and focuses on its qualities and experience without a need for a narrative or context. The students are challenged to develop olfactory games using this approach. Furthermore, they learn chemical skills by extracting and composing smells to support their creations. The game format challenges our imagination: while we always have limited fragrance materials, we never stop thinking of new games. The Japanese traditional olfactory game Kodo is a good example of this.
Maki Ueda is an olfactory artist who explores olfaction with an abstract and conceptual approach. She was the World Technology Awards finalist in 2009 (category: art), and the Art and Olfaction Awards finalist in 2016 (Sadakichi Award). She is a guest teacher at ArtScience Interfaculty of the Royal Academy of Art and Royal Conservatoire, The Hague, The Netherlands. Maki Ueda is currently based in Okinawa, Japan. www.ueda.nl
Course conception: Maki Ueda
Participating students: June Yu, Lauren Jetty Howells-Green, Kay Churcher, Sophia Bulgakova, Ana Oosting, Abel Fazekas, Ilia Lukovnikov, Vera Khvaleva, Sunna Svavarsdottir, Mischa Lind, Stefano Zucchini, Georgia Kosmatou, Koen de Groot, Tudor Ulrich, Anni Nops, ...and all the students participating in the past courses.
Course given at: ArtScience Interfaculty of the Royal Academy of Art and Royal Conservatoire, The Hague, The Netherlands
MILAN— We are pleased to announce the nominees for the 2018 Art and Olfaction Awards, which we made public in a special press event at Esxence, in Milan, on April 5, 2018.
Awarded to just four perfumes, one experimental scent project and two special awards — the Aftel Award and the Contribution to Scent Culture — a year, The Art and Olfaction Awards are designed to raise public interest and awareness around new developments in independent perfumery. The Awards, established in 2014 by the Institute for Art and Olfaction, are given to outstanding creators in the categories of independent, artisan, and experimental perfume from across the globe, chosen for perfumes released in 2017.
The fifth annual Art and Olfaction Awards events will take place in a public ceremony at The Tabernacle. Continuing the tradition of holding the awards in unique locations in different perfume capitals of the world, the Tabernacleis a Grade II-listed building in Powis Square, Notting Hill, west London, England, built in 1887 as a church and converted into an arts center in the 1970s.
Each Art and Olfaction Award winner will receive The Golden Pear, which continues to cement its status as a prestigious achievement in the perfume world.
As with past years, our panel of esteemed judges includes luminaries from the perfume and art worlds. The members of the Art and Olfaction Awards 2018 jury include: Andy Tauer (Switzerland), Antonio Gardoni (Italy), Christopher Gordon (USA), Grant Osborne (UK), Harald Lubner (Germany), Josh Meyer (USA), Sarah McCartney (UK), Andreas Wilhelm (Switzerland), Bibiana Prival (USA), Dana El Masri (Canada), Dawn Spencer Hurwitz (USA), Matthias Janke (Germany), Ulrike Knöll (Germany), Spyros Drosopoulos (Netherlands), Cristiano Canali (France/Italy), Denyse Beaulieu (France), Helder Suffenplan (Germany), Jeanne Doré (France), Katie Puckrik (England), Luca Turin (Greece), Mark Behnke (USA), Ashraf Osman (Switzerland), Caro Verbeek (The Netherlands), Darin Klein (USA), Sarah Baker (England), Simon Niedenthal (Sweden)
Zoe Crosher (USA), Frederic Jacques (USA), Hall Newbegin (USA), Mandy Aftel (USA)
The Art and Olfaction Awards was founded in 2012 as an independent awards mechanism designed to celebrate innovation and excellence in artisan and independent perfume, and experimentation in scent within arts practices. The Art and Olfaction Awards are a program of The Institute for Art and Olfaction, a 501(c)3 non-profit based in Los Angeles, CA.
The Art and Olfaction Awards could not exist without the generous support of our partners at Lucky Scent / Scent Bar, Pochpac, Perfumers Apprentice, Esxence, Barrister and Mann, Aftelier Perfumes, Nez – La Revue Olfactive, Basenotes, ÇaFleureBon, AutumnSeventy, Perfumed Plume Awards.
The Institute for Art and Olfaction is a 501(c)3 non-profit based in Los Angeles, CA.The Institute for Art and Olfaction advances public and artistic engagement with scent.We do this by initiating and supporting arts projects that utilize the medium of scent, by providing accessible and affordable education in our experimental laboratory as well as in partnership with institutions and community groups, and by celebrating excellence in independent and artisan perfumery through our yearly award mechanism, The Art and Olfaction Awards.Through these efforts, we extend the world of scent beyond its traditional boundaries of appreciation and use.
